The road to opening your first franchise takes time effort and energy. You must know the market, understand the concept, qualify them and ultimately have a passion for what you will do. Franchise businesses are very popular for the person who does not want to create and perfect the product, rather build a business using the platform of others creation. However, you must still have a solid understanding of how to pick the best franchise site location, you must know your demagraphics and have an understanding how to maximize your potential by proper site location.